Industrial Business Consultancy

We build better industrial businesses.

Davasol helps industrial companies improve strategy, sales, marketing, digital commerce and operations. We don't just advise businesses how to grow. We operate them too.
What We Do

Commercial expertise built around the realities of industrial distribution.

01 Business Management & Consulting
02 Sales Development & Field Coaching
03 Industrial Marketing
04 Websites & Industrial E-Commerce
05 Product Data & Digital Strategy
30+ Years Industrial sales, distribution and business experience
2005 Vacuforce LLC founded
2013 Davasol Inc. established
Canada + USA North American industrial experience
Who We Are

Industrial distribution isn't one of the industries we serve. It's the industry we know.

Davasol Inc. was established in Ontario in 2013 by entrepreneur and industrial distribution executive Daniel Pascoe.

Today, our team works with industrial distributors, manufacturers and technical B2B companies to strengthen sales, improve marketing, modernize digital platforms and develop more effective commercial operations.

At the centre of our experience is Vacuforce LLC, a U.S. industrial distribution company founded by Daniel in 2005. Davasol manages and supports key areas of its operations, sales, marketing and digital strategy.

Our experience includes automation, vacuum technology, pneumatics, compressed air, material handling, engineered products and technical distribution.

The strategies we recommend aren't theoretical. They're grounded in what we do every day.

We don't just consult.
We operate businesses too.

Practical strategy backed by real-world sales, marketing, operations and digital execution.

What We Do

Four disciplines. One commercial objective.

Davasol brings together business management, sales, industrial marketing and digital development to help technical B2B companies grow more effectively.

01

Operate

Business Management

Strategy, management support, distribution development, pricing and operational improvement.

02

Sell

Sales Development

Sales training, field coaching, KPIs, prospecting, account development and profitable selling.

03

Market

Industrial Marketing

Technical content, product launches, LinkedIn, lead generation and sales-support marketing.

04

Digitize

Web & E-Commerce

Industrial websites, product catalogues, e-commerce, technical data and continuous development.

Business Consulting

Practical advice for industrial businesses.

We work with owners and management teams to improve commercial performance, develop new markets and create practical strategies that can actually be implemented.

Business & Commercial Strategy

Commercial plans based on customers, competitors, positioning, margins and market opportunity.

Growth Strategy Commercial Planning Business Development

Distribution Strategy

Develop stronger routes to market through distributors, channel partners, direct sales and digital commerce.

Pricing & Margin Strategy

Improve pricing discipline, gross-margin understanding and commercial profitability.

North American Market Development

Support businesses developing opportunities across Canada and the United States.

Sales Development

Build a sales team that understands how to sell profitably.

Industrial selling is different. Customers are technical, sales cycles can be long and salespeople need to understand applications, pricing and commercial value.

Selling more isn't the same as making more.

We teach salespeople how discounting, cost and selling price affect gross margin and gross profit.

If a product costs $105, what selling price is required to achieve a 35% gross margin? Understanding that calculation changes how salespeople negotiate.

Sales Training

Prospecting, qualification, questioning, value selling, objections, negotiation and closing.

Field Sales Call Assessment

We can accompany representatives on customer visits, assess how they sell and provide practical coaching afterwards.

Sales KPI Development

Measurable expectations around response time, prospecting, conversations, opportunities, quotations and pipeline.

Territory & Account Development

Prioritize accounts, identify prospects, develop territories and create consistent proactive sales activity.

Industrial Marketing

Marketing that understands what you're selling.

Industrial companies need clear communication explaining what a product does, why it matters and why a customer should buy it from them.

Product Marketing

Turn technical features and specifications into clear customer-focused sales content.

LinkedIn & Social Media

Professional industrial content designed to keep businesses visible to customers and prospects.

Lead Generation

Campaigns and landing pages based on real products, applications and customer requirements.

Sales Support Content

Brochures, datasheets, technical copy, application pages and product literature.

Websites & E-Commerce

Industrial websites built by people who understand industrial products.

Building an industrial website isn't primarily a design problem. It's a product-data problem.

Categories, specifications, variants, accessories, datasheets, part numbers, filters and technical SEO all have to work together.

We understand that structure because we work with industrial product catalogues and technical e-commerce platforms every day.

Website Management & Continuous Development

Industrial websites are never really finished. We can continue managing product content, new categories, landing pages, SEO and digital development after launch.

Thousands of products.
One usable storefront.

Product Categories
Part Numbers
Technical Specifications
Product Variants
Datasheets
Related Products
Product Filters
Technical SEO
OpenCart
Webflow
THE DAVASOL DIFFERENCE

Consultants who understand what happens after the presentation.

Strategies still have to work when salespeople start calling customers, products need to be loaded into websites, margins need to make sense and enquiries need to become profitable orders.

Industrial Experience

We understand technical products, industrial buyers, distributors, manufacturers and engineering-led sales.

Operator Perspective

We actively help operate and develop industrial businesses rather than simply advising from the outside.

Hands-On Execution

We move from strategy into sales, marketing, website development, product data and e-commerce.

Commercial Focus

Customers, opportunities, gross profit, market development and sustainable growth.

SELECTED WORK

Businesses we've helped build, manage and develop.

A selection of businesses, brands and digital platforms supported by Davasol.

Vacuforce LLC Indianapolis BUSINESS MANAGEMENT

Vacuforce LLC

Founded by Daniel Pascoe in 2005, Vacuforce is a U.S. industrial distribution company specializing in vacuum components, automation and material handling technology.

Davasol supports and manages key areas of the company's operations, sales, marketing and digital strategy.

MANAGEMENT · SALES · MARKETING · WEBSITE · E-COMMERCE
Visit Vacuforce →
Pneuforce industrial e-commerce INDUSTRIAL E-COMMERCE

Pneuforce

Technical industrial e-commerce development incorporating extensive pneumatic product ranges, specifications, product data and online purchasing.

E-COMMERCE · PRODUCT DATA · SEO · DIGITAL SALES
CompreVac compressed air and vacuum equipment MARKETING · DIGITAL · E-COMMERCE

CompreVac

Website and e-commerce development, technical product marketing, LinkedIn management and lead-generation support for a Canadian compressed-air and vacuum equipment specialist.

WEBSITE · E-COMMERCE · MARKETING · CONTENT · LEAD GENERATION
Visit CompreVac →
Pneumatic Hub industrial e-commerce platform PRODUCT DATA & E-COMMERCE

Pneumatic Hub

Development of a large-scale industrial e-commerce platform built around extensive pneumatic product catalogues, technical specifications, product variants and structured product data.

E-COMMERCE · PRODUCT DATA · TECHNICAL CONTENT · CATALOGUE DEVELOPMENT
FlexoBuild DIGITAL DEVELOPMENT

FlexoBuild

Website development, digital marketing and lead generation supporting modern residential construction and accessory dwelling unit projects.

WEBSITE · LEAD GENERATION · MARKETING · CONTENT
Visit FlexoBuild →
Daniel Pascoe Founder & President, Davasol Inc.
LEADERSHIP

Engineering experience. Commercial experience. Real industrial understanding.

Daniel Pascoe is an entrepreneur, industrial distribution executive and technically trained engineering professional with more than four decades of engineering and industrial experience spanning manufacturing, production engineering, fluid power, technical sales and business development.

His career began in the UK, where he completed a fully indentured British Aerospace Industry apprenticeship before working for a number of years in manufacturing as a toolmaker and machinist.

His engineering career expanded into production engineering, production planning, mechanical design and CAD/CAM, providing practical experience across the manufacturing environment, from component design and machining through tooling, production methods, manufacturing processes and production planning.

In 1994, Daniel moved into the fluid power industry, developing extensive experience in pneumatics, vacuum technology, automation and industrial distribution before founding Vacuforce LLC in 2005.

This combination of engineering, manufacturing and commercial experience is central to Davasol's approach. It provides a practical understanding of how industrial distributors operate while also providing the technical background to understand their customers' industrial applications, engineering projects and product requirements.

That experience is particularly valuable when developing sales strategies, training technical sales teams, creating industrial marketing content or building websites and e-commerce platforms for engineering-led businesses. The objective is not simply to market a product, but to understand what it does, how it is applied and why an industrial customer needs it.

Daniel established Davasol Inc. in 2013 to provide business management and consulting services, subsequently expanding the company's capabilities into sales development, industrial marketing, website development, product data and industrial e-commerce.

Today, Daniel leads the Davasol team while remaining actively involved in the management and development of operating industrial businesses.

Engineering & Manufacturing
Production Engineering & Planning
Mechanical Design & CAD/CAM
Fluid Power & Automation
Industrial Distribution
Sales & Business Management
Industrial Marketing
Digital Commerce & Product Data
CLIENT PERSPECTIVE

Experience matters. Results matter more.

★★★★★

“Davasol has played an important role in developing our digital presence and communicating highly technical products in a way that customers can understand.”

J
Jonathan CompreVac
★★★★★

“Daniel understands industrial distribution from the inside. That practical knowledge brings a very different perspective to sales, marketing and business development.”

G
George Graham Vacuforce
★★★★★

“Davasol helped us develop a clearer online presence and improve the way our services and projects are presented to prospective customers.”

R
Ray Joncas FlexoBuild
★★★★★

“The value Davasol brings is an understanding of sales and industrial distribution combined with the ability to turn strategy into practical action.”

M
Mark Balcom Pooley
LET'S TALK

Have a business challenge?
Start with a conversation.

You don't need to know which Davasol service you need. Tell us where your business is today, what's frustrating you or where you're trying to get to.

Talk to Davasol →
CONTACT DAVASOL

Tell us what you're working on.

Whether the challenge is sales, strategy, marketing, e-commerce or business operations, we'd be happy to start with a conversation.

Davasol Inc. Ontario, Canada

Markets Served Canada & United States

Specialization Industrial Distribution, Manufacturing & Technical B2B

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